“Tesla for the people? Opel’s secret plan”
Opel CEO Karl-Thomas Neumann intends to turn the German car manufacturer into a pure e-car brand by 2030, Michael Freitag reports on Manager Magazin’s website. Neumann has been working on the transformation since before deliberations by Opel’s US-owner GM to sell the brand to French competitor PSA surfaced earlier this week, Freitag writes. The parent company regarded Neumann’s plan as a possible way of securing the traditional car brand’s survival, he explains. But Neumann’s hopes could be dashed as Opel may lose access to GM’s new e-car development platform, Freitag writes. Neumann even considered splitting the brand up into a conventional and an e-car manufacturer, similar to the split of German utilities E.ON and RWE into conventional and renewable energy companies, according to Manager Magazin.
Read the article in German .
For background, read the ÍţÁ¦˛ĘÍć·¨ dossier The Energiewende and German carmakers.